Senior Marketing Executive

Job Description:

We’re looking for an experienced and versatile senior marketing person who will be responsible for our company’s growth. We require a person having experience developing and executing marketing campaigns while helping and inspiring the team. He/she will be comfortable with day-to-day marketing activities, as well as a long-term strategy, thriving with tight deadlines and changing needs. If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you.

Responsibilities:

Deploy successful marketing campaigns and own their implementation from ideation to execution.
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
Produce valuable and engaging content for the requirements and blog that attracts and converts the target groups.
Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
Analyze consumer behavior and adjust email and advertising campaigns accordingly.
lead generation for large enterprise prospects with social media marketing.
Account-based marketing strategies for lead generation and management with a strong background in marketing through LinkedIn, Facebook, Google, and YouTube.
Familiarity with the latest trends, technologies, and methodologies in graphic design, web design, production, etc.
Handling social media platforms and public relation efforts.
Hands-on marketing campaign management and with the understanding of execution tools.

Requirements:

Demonstrable experience in marketing together with the potential and attitude required to learn.
Bachelor degree or master degree in marketing, business administration.
Experience with creating a marketing campaign, marketing strategy, and marketing plan.
Experience with online marketing, including social media, and content marketing.
Solid knowledge of website analytics tools. (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Experience in enterprise customer marketing or technology solutions marketing and delivery to large enterprises is a plus.
Understanding of public relations.
Advanced communication skills.
Ability to think creatively and innovative.
Management skills and proficiency.
Ability to quickly adapt to change.
Strong problem solving and decision-making skills.
Excellent organization and time management skills with the ability to work under pressure.