Content Strategist

Job description

As a Content strategist with RTDS, you will be expected to:

 Develop content strategies for our marketing channels, content marketing and distribution platforms
 Use Consumer Analytics to determine the best way to engage users, increase customer loyalty, generate leads, and measure brand awareness
 Use your understanding of SEO, keyword research, information architecture, and usability best practices to deliver target content
 Lead the team of writers & designers and ensure the delivery of content with the expected quality
 Create content style guide, ensure quality of the output, and manage the content through a
content management system
 Oversee and conceptualize crisp, clear, original, technically authentic, grammar-free, and
innovative content for our websites, PPC campaigns, ad campaigns, blogs, social media, press
releases, whitepapers, marketing collaterals, brochures, video scripts.
 Edit and proofread content for the company websites, blogs, articles, case studies, newsletters,
success stories, and the like in a balanced and intuitive manner.
 Develop engaging, user-friendly, and SEO-friendly content for the web.

Requirements:
 Excellent communication (written and verbal) and interpersonal skills.
 Good command over the English language—proper usage of grammar, good vocabulary, and,
most importantly, a flair for writing.
 Excellent critical reading and data interpretation skills
 MBA from Tier 1 Institute
 Familiarity with SEO and online marketing. It helps if you have past experience in the same.
 Familiarity with Microsoft Office (Word, Excel, PowerPoint etc.)
Qualification:
 Passion for content marketing, writing and distribution.
 Previous work experience in the cloud hosting and cloud telephony domains will be a plus.
 Ability to write creatively and maturely—with style and attitude.
 Technical understanding to explain content in a very user-friendly way.
 Proven experience of technical writing/editing in a similar role is not necessary but will be
preferred.

Please share your resume - [email protected]