Performance Marketing Associate

About Thrive
At Thrive, we are constantly looking for talented individuals to join us on our quest to help restaurants succeed online. We’re looking for a person who is not afraid to wear many hats and enjoys a culture of freedom and responsibility. You will be given the trust and authority to try different things, explore ideas, fail, learn, adapt, and try again. We’re a small team (think David) creating a food-delivery platform that’s going up against large aggregator platforms (think Goliath). If you’re someone who also wants to get their hands in different parts of the product, then a role at Thrive is perfect for you!

Description
Thrive is on the lookout for a Performance Marketing Associate to join our efforts in implementing and refining our app's performance marketing strategy. If you have a passion for achieving results, a knack for data-driven decisions, and love navigating the dynamic world of digital ad platforms, we want you!

You are excited about this opportunity because you will:

• Implement and optimize Thrive's application performance marketing strategy.
• Manage campaigns, budgets, and advertisements across digital channels (Facebook, Instagram, Google, YouTube, etc.).
• Determine and achieve KPIs for paid, organic, and owned media channels.
• Collaborate with creative and copy teams to create effective advertisements.
• Liaise with the product team to understand and optimize funnel conversions.
• Track and report on campaign performance metrics.
• Focus on customer acquisition, activation, retention, and revenue objectives.

What we are looking for:

• A degree, certification or training in performance marketing
• 2-3 years of proven experience in performance marketing, with a focus on mobile applications.
• Proficiency in using advertising platforms such as Facebook Ads Manager, Google Ads, and other relevant tools such as Firebase, MixPanel, Singular and Clevertap.
• Strong analytical skills with the ability to interpret data and make informed decisions.
• Excellent grammar, communication, and interpersonal skills.
• You are open minded, curious and a strong problem solver.

At Thrive, we’re working towards an ambitious vision and in order to achieve that it’s imperative to build an open, transparent, value-driven culture. In that effort, we’ve tried to encapsulate nearly all the policies and practices that we use and plan to implement.
Why join Thrive?
Freedom & Responsibility
Transparency
A remote-first organization
Unlimited leaves
Learning/Education Allowances
Holistic Growth
And much much more………….
To get to know us better, take a look around our digital Company home: https://lnkd.in/ePASFfnC
The Company Home gives anyone the comfort to understand, even from really far away, what we are trying to achieve with Thrive as a platform, but more importantly as an organization.