Growth Marketer - Personal Safety Mobile App (Android & iOS)

About Us:

We are on a mission to empower individuals and enhance personal safety through our cutting-edge mobile app. Our app has been steadily gaining traction, and we are looking for a Growth Marketer (contractor) to help us accelerate its growth on Android and iOS platforms.

Position Overview:

As a Growth Marketer, you will play a pivotal role in developing and executing comprehensive growth strategies for our personal safety mobile app. Your primary focus will be on driving user acquisition and engagement through advertising campaigns, with a strong emphasis on Google AdWords and video ads (which have shown great promise for us).

Responsibilities:

Collaborate with our team to develop creative growth strategies to expand our user base and increase user engagement.
Leverage your expertise in Google AdWords and video ads to create, manage, and optimize advertising campaigns.
Explore and experiment with other advertising channels, such as Facebook/Instagram and TikTok, to maximize user acquisition.
Analyze campaign performance data and provide insights to drive continuous improvement.
Stay up-to-date with industry trends and best practices to ensure our growth strategies remain effective.
Collaborate with creative teams (designers, copywriters) to execute ad creatives in line with the developed strategy.

Requirements:

Proven experience in developing and executing successful growth strategies for mobile apps, preferably in the personal safety or related space.
Expertise in Google AdWords and video advertising, with a track record of achieving positive ROI.
Familiarity with Facebook/Instagram and TikTok advertising is a plus.
Strong analytical skills and the ability to derive actionable insights from data.
Creative thinking and the ability to conceptualize innovative growth tactics.
Excellent communication and collaboration skills.
Self-motivated and able to work independently.

Why join?

Join a dynamic team with a passion for improving personal safety.
Contribute to a successful and rapidly growing mobile app.
Enjoy the flexibility of a contractor role with the potential for ongoing collaboration.
Make a meaningful impact on the lives of our users.

How to Apply:

If you are a growth expert with a passion for personal safety and believe you have what it takes to help us take our app to the next level, we would love to hear from you. Please submit your resume, along with a brief cover letter outlining your relevant experience and why you're interested in joining our team.

Pay Structure:

$2,500 per month retainer or 5% of app revenue, whichever is greater.
This pay structure has been highly successful in attracting the right talent with the right mindset to our team.