Digital Marketing Specialist / Marketing Executive - (Campaign / Partnership / Content)

 (2+ years exp)
$260k – $360k • No equity
Published: 2 weeks ago
Avatar for Flow

Flow

Why book a room for the whole day, if you need to stay for just a few hours?

Job Location

Job Type

Full Time

Visa Sponsorship

Not Available

Remote Work Policy

In office - WFH flexibility

Relocation

Allowed

Skills

SEM
Product Marketing
Social Media Marketing
Content Strategy
Content Marketing
Digital Marketing
Content Creation
Campaign Strategy
Marketing Campaign Development
Email campaign management and production
Email marketing campaigns

Hiring contact

Career Flow

The Role

Job Highlights

  • Friendly Team Not Shy to Jokes and Banter
  • Flexible Hours & Dental Benefits
  • Involved in Campaigns & Strategy across App & Web

About Flow

Flow is the leading marketplace for timeslot hotels, workspaces & travel experiences in Hong Kong, Macau, Singapore, and expanding rapidly across SEA. We have partnered with numerous international hotel chains & workspace groups, and served hundreds of thousands of local and international travellers for their need for space and travel experiences.

Why Flow?

We are looking for the high-calibre candidates who want to create fun and engaging digital content and to make an impact to the hotel and travel industry. You will work in an agile, vocal and goal-oriented environment with a friendly team who are not shy to jokes and banter.

We are looking for the high-calibre candidates who want to create fun and engaging digital content and to make an impact to the hotel and travel industry. You will work in an agile, vocal and goal-oriented environment with a friendly team who are not shy to jokes and banter.

You should be passionate about all things digital. Not only will you have the autonomy to create and test out new content ideas, but you will also be involved in driving digital marketing strategies with other teams (such as SEO and Product) across a range of platforms – mobile apps, web, blog, social media, search engines, print, and more.

This role provides an excellent career growth opportunity, deepening your digital marketing skills and building expertise in e-commerce and travel industry.

Responsibilities

  • Assist the team to plan and develop marketing campaigns and creatives to promote hotel deals and new product features to boost sales and user engagement via multiple channels
  • Identify, coordinate and negotiate partnerships with KOLs/micro-influencers and brands for collaboration to grow local userbase
  • Measure and analyze campaign performance based on target objectives and audiences to identify areas to test, iterate and improve
  • Support in developing campaign best practices and templates (i.e. discount amounts, audience/product scope, delivery time/channels, creatives/copies) considering latest trends, user behavior and past campaign performances
  • Be part of an open-minded team to share your voice on how to make the brand more vocal, unique and distinct

Requirements

  • 2+ years of hand-on experience in implementing marketing campaigns
  • Knowledge in marketplace / mobile app marketing is a plus
  • A good blend of creativity and execution excellence to produce modern contents in different context (e.g. web, email, social media)
  • Good knowledge in graphic design tools, such as Canva, AI or Photoshop
  • Strong English & Chinese communication and visual storytelling skills
  • A sense of testing and tracking of campaign settings, audience and creatives to maximize business outcomes
  • Interest in building a vocal brand and a strong community with customers / partners
  • Attention to detail, spot the tiniest mistakes and habit to proofread own work
  • A start-up attitude - trial-and-error, always learning, strong initiative (We don’t want a yes man)

What We Offer

  • Work in a fast-growing platform business with a fun, young & professional team
  • Flexible working hours and agile work style with a flat hierarchical structure
  • Steep learning curve in hospitality, e-commerce & entrepreneurship
  • Autonomy and ownership to find & fix interesting problems
  • Competitive salary, medical & dental coverage
  • 5-day work with bank holidays
  • Birthday leave
  • *Cozy office environment with free snacks, drinks & beer (& bean bags!) *

Application Method

If this outstanding opportunity sounds like your next career move, please click "Apply Now", or email us at [email protected] with your CV and a brief self-intro. You will be contacted via phone for an interview if shortlisted.

We look forward to talking to you!

Learn More About Us

Official site: https://app.flowtheroom.com/hk/en

FB: fb.me/flowhongkong

IG: instagram.com/flowhk

More about Flow

Perks and Benefits

Healthcare benefits
Healthcare benefits
Remote friendly
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