Lead Marketing Manager

Job Overview
Revvo’s purpose is to monitor and maximize the life of tires
Our Marketing leaders build out our channels for customers that want to keep their vehicles safe and maximize the life of their vehicle tires

What you do

As a fast-growing company, our roles are always evolving. However, we want you to know exactly what you're walking into. As the Lead Marketing Manager you will lead cross-functional teams and initiatives - from as small as feature enhancements to as large as the launch of new services and or products - along with drive product education and adoption. You will be hyper-focused on the external customer - creating content, testing and iterating it - mining insights in order to inform how to best serve and engage them using the product. In this role, you can expect to:

• Distill technical knowledge into consumer appropriate content & disseminate across multiple audiences & channels
• Project manage all go-to-market activities in a timely manner
• Create & maintain internal/external (PR, Blogs, Newsletter, Help Articles etc.) stakeholder communication using various tools
• Conduct Case Studies with customers and collaborate cross functionally to execute and publish
• Create Sales Enablement collateral
• Manage participation and collateral for events like trade shows, panels, and conference presence
• Collaborate with the Customer Success team to drive Retention and Expansion
• Execute, analyze and share out Product Market fit results focusing on key, actionable, insights
• Conduct ongoing market research in order to identity customer behavior and marketing trends

Required Skills

• 5+ years working in marketing or product marketing
• Previous background in B2B marketing, preferably with experience in fleet apps/technologies or startups
• Experience working with product teams to define product strategy
• Strong quantitative analytical ability and excellent written and oral communication skills
• Comfortable in a face-paced, entrepreneurial, start-up environment
• Genuine interest in and curiosity in helping start-up businesses succeed
• Working knowledge of tools such as Asana and HubSpot

Nice-to-have Skills
Prior startup experience
Experience in the telematics or automotive/tire industry