Lead Sales Generation/ Inside Sales

Overview

The Sales Lead Generation Specialist is responsible for prospecting, qualifying and generating new sales leads to support the sales strategy of appICE. This individual will be a highly motivated, self-starter able to identify and develop new business prospects from multiple sources including inbound marketing leads, prospect lists, discovery and individual research. A dynamic personality with a drive to reach decision makers is essential!

Sales Lead Generation Specialist is expected to:


• Develop new business via telephone and mass communication such as email and social media to introduce the appICE solution and identify appropriate buyers (Large Enterprises & SME) within the target market.

• Follow up on leads and conduct research to identify potential prospects.

• Identify key buying influencers within these prospects to determine budget and timeline.

• Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel.

• Work with the Regional Sales Directors and VP of Sales to develop and grow the sales pipeline to consistently meet quarterly revenue goals.

• Manage data for new and prospective clients in Salesforce.com, ensuring all communications are logged, information is accurate and documents are attached.

• Prepare and analyze sales pipeline reports and dashboards.

Required experience and knowledge


• Bachelor’s Degree in Business (BBA), Communications or related field

• Experience in the Enterprise Software / Mobile Solutions industry preferred

• 1-3 years telemarketing and/or inside sales experience.

• Demonstrated ability to meet and/or exceed determined sales and activity quotas.

• A proven track record of strong client relationships.

• Excellent client service skills.

• Excellent written and verbal communication skills.


Technical Experience


• Proficient in MS Office products (Excel, Word, MS Outlook, MS PowerPoint)
• Experience with Salesforce preferred.