Marketing Technology and Operations Analyst

#TeamNextdoor

Nextdoor is where you connect to the neighborhoods that matter to you so you can belong. Our purpose is to cultivate a kinder world where everyone has a neighborhood they can rely on.

Neighbors around the world turn to Nextdoor daily to receive trusted information, give and get help, get things done, and build real-world connections with those nearby — neighbors, businesses, and public services. Today, neighbors rely on Nextdoor in more than 300,000 neighborhoods across 11 countries.

Meet Your Future Neighbors

As a Marketing Technology and Operations Analyst with Nextdoor, Inc. (San Francisco, CA) (100% Telecommuting permitted) you’ll:

• Support marketing technology stack including gap analysis, solution selection, implementation management, and ongoing roadmap optimization
• Work with cross-functional teams through the entire lifecycle of technology from research to implementation
• Work closely with current vendors, including feature releases and current usage, and make recommendations for how to better utilize existing technologies
• Measure the effectiveness of marketing, advertising, and communications programs and strategies
• Devise and evaluate methods and procedures for collecting data
• Prepare reports, illustrating data graphically and translating complex findings into written text
• Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand

What You’ll Bring to The House

• Bachelor’s degree, or foreign equivalent, in Business Administration, Management Information Systems, Engineering, or a closely related quantitative discipline.
• Five (5) years of progressive post-bachelor’s experience in the position offered or as a Business Analyst, Business Strategy Consultant, Software Engineer, or closely related position
• Must have demonstrated experience in technology project management and the following: Building marketing technology stack including gap analysis, solution selection, implementation management, and ongoing roadmap optimization; Using software delivery lifecycle methodology to manage full product development lifecycle, including requirements gathering, detailing the user stories, designing the process flows/ use cases, defining metrics, monitoring development and bug fixes; Utilizing analytics to help inform multi-touch attribution models; Utilizing User Acceptance Testing (UAT) and A/B testing models to improve campaign metrics and achieve higher form conversions; Performing audience segmentation to implement segmentation and personalization for better targeted ads; Utilizing expertise in Iterable, Segment, Hubspot, Bynder, and Neustar; Utilizing documentation and organizational skills to assist in digital asset catalog management; and Creating detailed project plans with an Agile methodology in JIRA

Rewards

Compensation, benefits, perks, and recognition programs at Nextdoor come together to create one overall rewards package.

The starting salary for this role is expected to range from $145,000 - $176,000/year /year on an annualized basis.

We also expect to award a meaningful equity grant for this role. With equal quarterly vesting, your first vest date would be within the first 3 months of your start date.

Overall, total compensation will vary depending on your relevant skills, experience, and qualifications. We have you covered! Nextdoor employees can choose between a variety of great health plans. We cover 100% of your personal monthly premium for health, dental, and vision – and provide a OneMedical membership for concierge care.