Growth Marketing Manager - Enterprise

About the role

We are looking for a Growth Marketing Manager to build and scale demand creation and pipeline conversion programs. You will be responsible for the strategy, planning, and execution of Applied Intuition’s marketing programs across a variety of channels including email, webinars, events, website, paid media, and more. As part of Applied Intuition’s marketing team, you will partner closely with both global and regional sales, sales ops, design, product, and other teams to ensure consistent execution of marketing initiatives. This is a unique opportunity to define the demand generation function at Applied Intuition while directly contributing to the growth of the marketing team and ultimately the company’s revenue.

At Applied Intuition, you will:

• Develop and lead global marketing campaigns that generate leads and increase conversion throughout the sales funnel
• Manage and execute marketing programs such as field marketing and conferences, webinars, account-based marketing campaigns, lead nurture programs, social media, industry publications, etc.
• Operationalize lead capture and sales follow-up from field marketing events, gated content, and other inbound leads
• Spearhead efforts to build, segment, and maintain the data quality of our marketing database
• Identify new B2B lead channels and communicate to key stakeholders and leadership

We're looking for someone who has:

• 5+ years of marketing experience
• B2B enterprise software marketing experience
• Demonstrated experience hitting target goals in the development and execution of integrated, multi-channel marketing campaigns
• Employed data-driven, digital first strategies for high quality lead generation
• Experience utilizing marketing tools (Salesforce, Marketo, HubSpot, etc.)

Nice to have:

• Autonomy or automotive industry experience

The salary range for this position is $65,000 USD to $400,000 USD annually. This salary range is an estimate, and the actual salary may vary based on the Company's compensation practices.