CMO at a Fast-Growing Coliving Accommodation Startup
Cocoon
Job Type
Full TimeVisa Sponsorship
Not AvailableRelocation
AllowedSkills
Hiring contact
Marcus LaytonThe Role
Cocoon provide furnished share-houses for international students - but we’re so much more than home. Tenants receive a complete life-package providing the ultimate experience living in a new city.
Student flatmates are matched on common interests and are delighted with activities, gym memberships, and more.
We are looking for a persuasive and visionary Chief Marketing Officer wanting to impact students lives for the better, who knows how to wrestle with everything from developing and selling 'big brand stories' to the masses down to using a data-driven approach to tracking the nitty-gritty results.
You're a better fit if:
- You're a wordsmith and storyteller who is adaptable to startups, can be pragmatic with startup budgets and know how to employ growth-hacking style methodology
We're less excited if:
- You'd rely on copy/pasting learnings from a prior corporate role (Our key hire will figure out what works first, and then scale it)
As Cocoon's Chief Marketing Officer you would be required to:
- Lead efforts towards developing a strong, compelling brand that new tenants will flock to across the world’s most exciting cities
- Work with our Head of Product and COO to generate and test new housing products
- Use performance marketing to optimise our ROI across acquisition spend
- Test new product/market fit and nail messaging and communication
- Work with COO and VP Sales to optimise demand channels
- Negotiate key marketing partnerships
Working Hours, Locations and Remuneration:
- Normal hours are mid-morning until evening but we are all flexible and want to create a job that works around your schedule
- Our office is primarily located in Ultimo but candidates should be prepared to travel outside of the office regularly to view accommodation sites, (tele-commuting may also be possible depending on individual candidate)
- Remuneration negotiable based on the individuals' working hours, experience and skill-set
- We're currently located within Fishburners, Australia's largest space for startups
Ideal candidates will also have the following traits
- Relevant startup or business experience
- Experience working and training other staff - having previous leadership experience
- A passion for helping others that translates into caring for customers
- The desire to work in a growing team
- Exceptional communication skills
- You know how to let your hair down and having a good time - Cocoon team member ;)
When you APPLY:
Start by writing "The reason why I'm suitable for this role is", followed by writing the reasons why you're suitable ;)