Senior UA Manager - Mobile Games
(3+ years exp)$70k – $98k
Published: 2 weeks ago
WildCard Games
We reimagine classic card and board games for mobile
Job Type
Full TimeVisa Sponsorship
Not AvailableHires remotely in
Relocation
AllowedSkills
Mobile
Digital Marketing
Hiring contact
Josh ChandleyThe Role
WildCard Games is seeking a highly experienced, self motivated marketer to help drive growth. This is an opportunity to join a dynamic, high performing, rapidly growing team that is on a mission to reimagine classic card games for mobile. You will have the chance to take on challenging projects & refine your marketing skills while receiving the best employee benefits in the game industry.
Your Responsibilities:
- Continuously test, deconstruct, and optimize the user acquisition funnel.
- Optimize performance and balance spend between 10+ ad networks, spanning from social media to video to pre-install.
- Provide feedback on creative, help drive ideation, and own testing.
- Optimize the app store conversion rate with text, image, and video AB testing.
- Assist in transitioning from IDFA to SKAdNetwork.
- Work collaboratively with the game team to ideate new products and the future of the company.
- Leverage analytical skills to identify trends and patterns throughout the user funnel to grow performance.
- Develop new and innovative performance marketing strategies that drive growth and expansion of new and existing titles.
- Perform market research and keyword analysis
Your Skills:
- Relevant experience working at a mobile gaming company.
- Nice to have experience marketing casual games.
- Possess a growth hacker mentality.
- Strong analytical skills with the ability to analyse data, learn, and propose changes.
- Skilled in spreadsheets.
- Knowledge of App Store Connect, Google Play Console and ASO tools like AppTweak, MobileAction etc.
- An analytical and data-focused mindset is a must
- Self-motivated, highly results-driven, and nimble
- Nice to have SQL skills.
- US citizen or permanent resident
Benefits:
- WildCard believes that people matter and that means our benefits must be best in class.
- 401k: 100% match up to 6% of salary.
- High end health insurance with no monthly payment.
- Vision and Dental.
- Unlimited PTO.
- 2 week soft closure at the end of the year.
- All the coins in Ultimate Cribbage you could ever dream of having :)
More about WildCard Games
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