Performance Marketing

*About Sarcon: *

Sarcon is a cutting-edge event technology company. We are recognized by the Government of Singapore & are a NASSCOM 10K startup. We have a bunch of prestigious recognitions to our name. Our technology has powered virtual, hybrid and physical events of all sizes, from large international conferences to focused B2B meets in industries ranging from defense, information technology, and aerospace to medicine and nanotechnology. The engineering team behind Sarcon consists of patent-holding engineers having worked for the likes of Intel, Qualcomm, Oracle, and L-Brands. We are continually working on adding products and features to our arsenal to make your events world-class.

Responsibilities:

As a performance marketer, you will be responsible for executing strategies to drive targeted traffic and achieve specific conversion goals. Your key responsibilities will include:

• Developing and implementing performance marketing strategies across various channels, including paid advertising, email marketing, search engine optimization, and affiliate marketing.
• Managing and optimizing performance marketing campaigns to ensure maximum efficiency and effectiveness.
• Conducting data analysis and utilizing analytics tools to track campaign performance, identify areas for improvement, and make data-driven recommendations for campaign optimization.
• Setting up and monitoring key performance indicators (KPIs) to measure and evaluate campaign success.
• Collaborating with the creative team to develop compelling ad copy and creative assets that drive engagement and conversions.
• Identifying and evaluating new performance marketing opportunities while staying updated on the latest industry trends and best practices.
• Building and maintaining relationships with key partners and vendors involved in performance marketing, such as advertising networks and affiliate platforms.
• Providing regular reporting and performance updates to stakeholders, highlighting key insights, trends, and recommendations for improvement.

Requirements:

To excel in this role, you should possess the following qualifications and skills:

• Bachelor's degree in marketing, business, or a related field.
• Proven work experience in performance marketing or a similar role, demonstrating a track record of successful campaigns and conversions.
• Strong analytical skills with the ability to analyze data, draw actionable insights, and make data-driven decisions. Proficiency in using analytics and tracking tools, such as Google Analytics, Facebook Ads Manager, or similar platforms.
• Familiarity with different performance marketing channels and tactics, including paid advertising (Google Ads, Facebook Ads), email marketing, SEO, and affiliate marketing.
• Excellent communication and collaboration skills, enabling you to work cross-functionally and manage multiple stakeholders effectively.
• Strong problem-solving skills and a creative mindset to optimize campaign performance.
• Results-oriented mindset with a focus on achieving measurable outcomes and ROI.

Please note that the job description may vary depending on the specific company and industry. Additional skills or requirements, such as experience with specific platforms or tools, knowledge of specific marketing channels, or experience in a particular industry, may be requested.

If you have the passion and skills to thrive in a fast-paced digital marketing environment, we encourage you to apply for the Digital Marketing Ninja role. Join our team and make a significant impact on our performance marketing efforts!

Benefits:

1. Competitive salary and benefits package
2. Opportunities for career growth and development
3. Collaborative and inclusive work environment
4. Chance to work on exciting and high-profile events
5. Training and mentorship from industry professionals

*Who can apply Only those candidates can apply who: *

1. are available for the work from home/on-site job
2. can start the job immediately
3. have relevant skills and interests

Women wanting to start/restart their career can also apply.