Product Marketer

About the position

We are looking for a senior marketing professional to join the Credix team and shape and strategize our product marketing and company positioning efforts. Furthermore, we are looking for someone that has multiple years of experience with B2B marketing.

Required Background

• At least 5 years of marketing experience, with at least 2 years in a leadership role
• Strong verbal and written English communication and leadership skills
• Experience with market research and data analysis
• Familiarity with social media and digital marketing tools and tactics
• Strong organizational and project management skills
• Experience working in the financial/fintech industry is a plus
• Creative with a good sense of aesthetics
• Passionate about the Credix vision and mission

Responsibilities

• Developing and implementing the overall marketing strategy for the Credix product
• Identifying target audiences and creating marketing campaigns and initiatives to reach them
• Coordinating with other departments to ensure alignment with business goals
• Collaborating with sales and business development teams to understand customer needs and preferences
• Providing regular reporting and analysis on the performance of marketing campaigns to senior management.
• Managing the marketing budget and ensuring that resources are used efficiently and effectively
• Build strategic partnerships with key industry players as well as relationships with media contacts
• Work with marketing agencies to support campaigns, content generation, or other initiatives
• Analyzing market data to inform marketing decisions and track the success of marketing campaigns
• Staying up-to-date on industry trends and adapting marketing strategies as needed