Digital Marketing Executive

Digital Marketing Executive

Key Responsibilities :

• Develop a digital marketing plan by analysing competitors digital marketing strategies

• Manage campaigns for customer acquisition using SEO, social media channels, SEM, Email, Facebook, Affiliates via third party platforms

• Optimize campaign performance through keyword analysis and refine or adjust bidding strategy on social media Ad

• Create social media marketing strategies for branding and awareness

• Identify new channels for running campaigns for target audience

• On-page & Off page optimization

• Make quality backlinks

• Optimize Local Listing

• Extract reports from SEO tools such as semrush, moz, seo profiler, crazyegg

• Work on Google Webmasters & Analytics tools

• Formulating the content strategy including email programs, push notification & sms and social media channels

• Generate monthly reports on marketing campaigns performance assessment & cost optimization

Skills :

• Demonstrable grasp of social media marketing, campaign management, website metrics, email marketing, sms marketing, lead generation and SEM

• Qualification - Bachelors / Master in Marketing with Certification in Digital Marketing

• Experience - Minimum 0-1 years of experience