Lead Generation Manager
$70k – $100k
Published: 1 month ago
StartEngine
Largest startup accelerator in Los Angeles
Job Location
Job Type
Full TimeVisa Sponsorship
Not AvailableRelocation
AllowedSkills
Marketing Automation
Strategic Partnerships
Salesforce
Zapier
Hiring contact
matthew quanThe Role
StartEngine allows everyday people to invest and own shares in startups and early growth companies. We are the largest equity crowdfunding site in the US with over 200,000 users in our community. We have helped over 290 entrepreneurs raise over $90M for their businesses.
We are a high-growth startup that is transforming the way other startups secure funding. Work directly alongside our founding team and gain invaluable experience as you learn new skills to help take our business to the next level.
Make a difference and help us transform the way small businesses grow and grow with our team in the process.
About the Role
We’re in search of a Lead Generation Manager to join our marketing team. We’re a small team (3 people, 4 with you), and we work closely together (we all share one desk, and one sleeping bag). The Lead Generation Manager will focus considerable effort on building out StartEngine’s partnership and referral programs, in order to diversify our lead sources. The Lead Generation Manager will develop and optimize our existing funnel in order to attract new founders to StartEngine. This position will be instrumental in bringing the very best companies to raise on StartEngine.
What You’ll Do
Create and Develop lead generation partnerships with various outside organizations
Expand StartEngine’s referral program to generate a continual stream of steady candidates
Grow existing lead generation funnels by expanding channels, guiding content, and optimizing touch points
Develop strategies to assist sales’ outbound lead generation
Report on lead generation funnel and marketing ROI
Optimize lead generation spend to maximize ROI while generating demanded volume
Work with Analytics to try to create a strong lead scoring metric
Build a team of email marketers, digital marketers, and other lead generation specialists as StartEngine continues its rapid growth
Who We're Looking For
Experience with and interest cultivating partnerships and referral programs
Experience with and interest in creating funnels for sales and marketing teams, including conversion tracking and optimization
Experience with email marketing automation tools
Intermediate experience with Salesforce (or a confidence to learn)
Experience with (or ability to learn) creating complex Zapier connections
Strong ability to research & troubleshoot various marketing tool issues
Extremely curious and interested in all things marketing and optimization
Demonstrated desire for continuous learning, growth and improvement
We are a high-growth startup that is transforming the way other startups secure funding. Work directly alongside our founding team and gain invaluable experience as you learn new skills to help take our business to the next level.
Make a difference and help us transform the way small businesses grow and grow with our team in the process.
About the Role
We’re in search of a Lead Generation Manager to join our marketing team. We’re a small team (3 people, 4 with you), and we work closely together (we all share one desk, and one sleeping bag). The Lead Generation Manager will focus considerable effort on building out StartEngine’s partnership and referral programs, in order to diversify our lead sources. The Lead Generation Manager will develop and optimize our existing funnel in order to attract new founders to StartEngine. This position will be instrumental in bringing the very best companies to raise on StartEngine.
What You’ll Do
Create and Develop lead generation partnerships with various outside organizations
Expand StartEngine’s referral program to generate a continual stream of steady candidates
Grow existing lead generation funnels by expanding channels, guiding content, and optimizing touch points
Develop strategies to assist sales’ outbound lead generation
Report on lead generation funnel and marketing ROI
Optimize lead generation spend to maximize ROI while generating demanded volume
Work with Analytics to try to create a strong lead scoring metric
Build a team of email marketers, digital marketers, and other lead generation specialists as StartEngine continues its rapid growth
Who We're Looking For
Experience with and interest cultivating partnerships and referral programs
Experience with and interest in creating funnels for sales and marketing teams, including conversion tracking and optimization
Experience with email marketing automation tools
Intermediate experience with Salesforce (or a confidence to learn)
Experience with (or ability to learn) creating complex Zapier connections
Strong ability to research & troubleshoot various marketing tool issues
Extremely curious and interested in all things marketing and optimization
Demonstrated desire for continuous learning, growth and improvement
