International Marketing Manager, ASEAN
2014 - 2015 (about 1 year)
- Worked closely with Director of Marketing and Business Manager to determine International opportunities for business growth in terms of program entries, attendance...more and sponsorship and manage throughout ASEAN marketers (close to 20 marketers) for all integrated marketing channels.
- Increased quantity and quality visitors to assigned exhibitions of UBM Asia via PR, Media Advertising (Online and Offline), and Print.
- Conceptualizing, defining and launching Digital marketing programs focusing on banner ads, micro sites, social media activities, mobile application, Tablet application,...more Social media, Online Media, Portals, SEO, SEM, technology platform and interactive medium.
- Worked with web developers, digital partners, and design and technology team in order to build and cater client’s projects
- Clients - Intel, Tiger Gates, Jensen and Jensen, Dell, Acer and Microsoft and etc.
- Interactive and 360 degree campaign, AR Game Mobile application ( Apple ), Face book game, Microsite , Leader board, Viral Marketing, Video Add, SEO, PPC, Online Advertising, Analytics,...more Microsite, EDM’s, Newspaper, MRT ads, Bus Ads, Flash Mob, Merchandise, Posters, Banners, Social Media.
- Clients – HSBC Singapore, HSBC Global, Silk Air etc.
- Day to day contacts with clients, vendors, internal team for digital scope of work, job issue.
W3-o Interactive Lab
Digital Account and Project Manager
2009 - 2010 (8 months)
- W3-O Role Model - Digital Strategist, Project Management, Sales and Business Development for W3-O Digital Department.
- Department Enhancement and Partnership-...more Build up a new interactive department, team, establish, maintain and strengthen relationship and rapport with clients and partners.
- Management and Team - Resource coordination and scope of a variety of large and small projects.
- Experienced in Web development, integrated with onsite Optimization and Web Trends analytics (Web Based software and hosted solution, Search Engine Optimization, Digital...more Marketing and online marketing solution.