Consumer brands and retailers thrive or go out of business based on one thing - whether consumers chose their brand and products over others in the market.
A visual analytics platform that monitors the $483 billion retail industry to measure how consumers engage with a brand and its products relative to competitors. Our technology surfaces what retailers want to know by analyzing patterns in billions of images shared on social media, styles searched online and millions of products shopped on thousands of e-commerce. Unlike incumbents, our technology structures unstructured data on product classifications and related attributes.
Trendalytics supports better, faster, data-driven decisions – WHAT product categories to invest in, WHERE to allocate regionally and WHEN to time product deliveries and campaigns – based on consumer behaviors.
Trendalytics was a top 5 Future of Retail Disruptor at SXSW and top 10 Wall Street Journal Start-up of the Year finalist.