Twilio CEO Jeff Lawson shares why he's spending $3.2 billion to acquire customer data startup Segment

Thomas Schranz
Founder of @blossom, @lemmings, @mithril-6 Product, UX, Ser...
Twilio CEO Jeff Lawson shares why he's spending $3.2 billion to acquire customer data startup Segment

In a joint interview with Forbes on Sunday night, Twilio CEO Jeff Lawson described the deal as the next step for a service that’s spent the last decade-plus “taking communications and breaking it down into building blocks” for developers to reach their own business’ customers.