Marketing Communications Specialist
(3+ years exp)Teralytic
Job Location
Job Type
Full TimeVisa Sponsorship
Not AvailableRelocation
AllowedSkills
Hiring contact
Steven A. RidderThe Role
We are searching for a talented Marketing Communications leader to Teralytic tell our story and enhance our visibility through key business, design and technology press, social media, and events.
Responsibilities
-Shape the Teralytic story in the VC, startup/entrepreneur, agriculture, farming, and food communities
-Secure top-tier media coverage that effectively highlights our business and clients
-Build and maintain productive relationships with key business, design and technology press and influencers
-Act as primary liaison between Teralytic and media, maintaining relationships and constantly developing strategic story angles and news
-Collaborate with internal team members to proactively identify compelling news angles and story ideas
-Work internally and externally to source and research the data to support pitches
-Lead brainstorms for story ideas with key leadership at Teralytic
-Create a strong thought leadership program alongside Teralytic’s content marketing team
-Prepare briefing materials and draft key messaging
-Develop and submit speaking proposals for key conferences, events, and awards
-Manage Teralytic’s content calendar and presence on all social media
platforms (Facebook, Twitter, Instagram, Linkedin) in partnership with internal design team and content marketing team
Required Skills and Experience
-4 -6 years of corporate public relations experience at an agency or start-up environment
-Experience in executing and managing integrated PR programs
-Experience conceiving and pitching targeted stories to business, technology, and design media with a proven track record of media relations results
-Successful track record of securing feature placements
-Strong relationships with tech, agriculture, food and business media outlets
-Strong written, verbal, and nonverbal communications skills
-Quick judgment and an excellent understanding of the current state of mind of the press
-Knowledgeable, passionate storyteller who loves to create and define authentic messages for diverse audiences
-Entrepreneurial spirit and drive with strong attention to detail
-Ability to multi-task and work independently
Bonus Skills and Experience
-Food or agriculture experience