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New online women's magazine in Spanish

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New online women's magazine in Spanish
Squad is a new online women's magazine in Spanish that is positive, informative, useful, and relatable.

Millennial women in Mexico City deserve a Spanish-language online magazine that is smart, funny, and diverse and provides a depth lacking in the print and digital offerings for this audience. We’ll cover news, people, fashion, culture, and lifestyle and build a welcoming community for readers.

Most women’s magazines in Mexico focus on celebrities and gossip. Savvy, career-focused millennial women want to read about different topics, get more out of their city, connect with like-minded women, and consume a publication that makes them feel good. Our readers will find articles, photos, and videos on diverse topics.

Our readers are employed women or students in Mexico City between 18 and 35 years old. Approximately 400,000 woman fall into this category. Our market is interested in social media, news, culture, fashion, and being successful and independent.
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Laura Tinoco Rivera

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Laura has over 7 years of experience as a designer. She has worked for over 20 different agencies, organizations and government campaigns.

Mariana Tinoco Rivera

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Product Expert with experience working cross-functionally with business and technical roles as well as designers and UX researchers to bring products to life.
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