Shoelace is an intelligent assistant that helps e-commerce merchants launch retargeting campaigns. Installing tracking pixels, segmenting visitors and setting up new campaigns is a huge pain for these businesses. Our software automates the human work and recommends smart campaigns + optimizations via SMS. It's like having a personal retargeting account manager.
Here is an example of a Shoelace experience:
Shoelace: "Hi David! We’ve noticed your traffic has increased over 25% in the past week! Let's bump your daily budget up to $10/day to make sure we reach all of your new visitors. Reply YES and we'll get it done."
This is just one example of the many conversations our users have with Shoelace.