A Datapreneur for more than 20 years working with large, global companies and clients as well as start-ups. Experienced in optimizing networks, lowering costs, discovering new business opportunities, and supporting new advertising and business models.Describe what you have done, what you are doing, and the kinds of things you are interested in.
Currently I'm working with an Australian startup called OtherLevels in the mobile marketing messaging/analytics space. I was employee #3 and first man on the ground to set up operations in the US. In 6 months office grew to 5 in the US and 10 in Australia. We've landed great clients such as Disney, InterContinental Hotels, Kabam, SEGA and Halfbrick Studios in a very short time.
I was an early employee at AOL, starting in 1993. I developed the company's first marketing database to support the company's marketing efforts (all of those disks!) I was the first to mine user click data and merge it with household demographics to produce the first online interactive reporting (pre-Web) which was used on a daily basis by hundreds of staff and global media partners.
I was promoted out of the development group to launch and manage the company's first formal Market Research department. I prototyped the first adserver for the company and later I managed V3 to serve 1Billion+ impressions/day.)Describe the most impressive thing you've done.