RewardsPal is a merchant-centric, multi-platform rewards & loyalty solution developed for smart cards. RewardsPal enables businesses to acquire, engage, monetize, and reward customers with robust real-time online and offline loyalty programs based on consumer activity, effectiveness and more. For consumers, RewardsPal is a free loyalty solution that allows them to manage and maintain multiple loyalty programs with real-time account management capabilities.
With financial institutions preparing to migrate their payment cards to EMV mandated smart cards, it is an opportune time for RewardsPal to enter the market. With the migration to EMV smart cards, RewardsPal now has a penetrable market that includes over 500 million credit cards in addition to the millions of ATM cards that are in use. By establishing partnerships with card issuers, RewardsPal can be the loyalty application on their cards.