Pialy is an innovation-driven growth executive with proven ability to scale both multi-billion dollar corporations & startups. Her expertise in data-driven digital transformations solve large-scale problems & contribute to significant growth in revenues, profitability and market share. Pialy has led both the Digital and Partnerships arms for Shop Your Way (SYW), one of the largest loyalty platforms in the U.S. with tens of billions of dollars in revenue. As pioneer in the fashion tech space, Pialy launched Mintbox in 2009. Mintbox attracted millions of members with private micro-targeted card linked sale experiences based on a consumer’s omni-channel shopping behavior while driving valuable traffic to retailers both in-store and online. Pialy is an advisor to startups including Cedex – the first blockchain based diamond exchange. She is an investor in startups focused on social commerce, blockchain and big data. BS from NYU Stern School of Business & MBA from Harvard Business School.