I'm an experienced e-commerce and digital marketing entrepreneur. My first startup Coutorture Media, a luxury affiliate network, was acquired by Sugar Inc. I have a decade of digital experience including time in-house overseeing Ann Taylor's digital brand management.
-Founded, built & sold first company Coutorture Media in 18 months
-Recognized by Women's Wear Daily as first fashion blogger to liveblog Fashion Week
- Oversaw digital marketing efforts for three Pepsi Superbowl commercials
-Ann Taylor's first digital brand marketing hire
-Managed Ann Taylor's digital properties to 1000% YTD growth in engagement & followers, increased AOV by 90%.
- Overseen digital strategies for Pepsi, Tropicana, SoBe, Patron, Equinox Fitness Clubs, Club Monaco, Michael Kors, Coach, NEXT Management, Express, Land Rover, The History Channel, and many more.
- Co-Founded playAPI a developer toolkit & SaaS marketing tool for brands with clients like Kate Spade, Nike, American Express, The Ad Council and the US Chamber of Commerce.
- Co-Founder of Minimum Viable Fitness a training program for entrepreneurs and engineers looking to incorporate health and fitness with their entrepreneurial lifestyle.