Opencare

Paid Acquisition Specialist at Opencare

Toronto · Full Time
Opencare is on a mission to untangle healthcare. We believe that preventive care is the best path to optimal health, so we work hard to make the patient experience as transparent, convenient, and comfortable as possible. Today, we are focused on connecting patients to exceptional dental care, which means only recommending the top 10% of dentists in the city. At every step of the patient journey -- from personalizing the initial search, to making it effortless to book appointments online, to ensuring the actual visit is as enjoyable as possible -- we make sure patients are properly cared for. Read More
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Job Description

We’re a team of rebels who believe in a new healthcare model -- one that shifts focus away from treating illness and towards creating real long-term health. Today, our team is focused on delivering outstanding dental care to patients, and we’re getting really good at it. From personalizing the initial search, to making it effortless to book appointments online, to ensuring the actual visit is as transparent, comfortable and (dare we say it) enjoyable as possible, we are levelling up the entire dental experience from start to finish. We’re chipping away at a big, complex problem and we’re looking for particularly exceptional and ambitious people to run with us.

Opencare is currently hiring a Paid Acquisition Specialist to support our rapid growth across North America. You’ll join a team of experienced performance marketers who are responsible for delivering scalable and profitable direct response campaigns across digital channels. This is the right role for someone who is really interested in digital marketing and wants an opportunity to learn from leaders in the performance marketing field.

Quick facts
-We’re a team of “A” players with values that we live by https://www.opencare.com/culture

-We have a progressive work culture that optimizes for health and high performance

-Patients give us a net promoter score that’s higher than their iPhone and Netflix

-Founded by serial entrepreneurs who have built and sold multiple companies

-Funded by top-tier US venture firms and angels (8VC, ff VC, Real Ventures, Collaborative Fund, and more).

More about the role
-Your primary responsibility will be to support the Paid Acquisition team by leading the day-day operations of a six figure FB performance advertising budget

-You will continuously optimize ad performance by analyzing large datasets and executing on new opportunities across multiple markets

-You will test ad creative and copy in order to unlock new insights and improve account performance

-You will conduct interviews with patients and prospects to understand the “why” behind specific ad performance

-You will help improve the measurement and tracking of our ad campaigns by creating and managing custom reports

-You will actively participate in the Facebook ideation process to generate new ideas for future growth

-You will learn innovative digital marketing strategies from a team of experienced growth marketers who have successfully scaled multiple consumer tech businesses

-You will connect with industry experts and mentors beyond Opencare to grow your ability as a performance marketer

About you
-You have at least 1 year of experience in a B2C digital marketing role;

-You are highly analytical and enjoy working with large datasets in Excel;

-You are very organized and enjoy working within a structured environment;

-You have a deep curiosity for the way people behave and seek to understand why they make certain decisions;

-You have a strong desire to develop the skills necessary to quickly become a successful digital marketer;

-You learn by doing and asking questions of those around you;

-You have a track record of being a top performer;

-You are extremely detailed and quality oriented;

-You have excellent communication skills, both spoken and written;

Bonus
-You have experience managing and launching Facebook ads;

-You have knowledge of SQL;

-You have copywriting experience and want to continue developing in this area;

-You can design ads that don’t look like a 5 year old made it;

-You have experience working at a high growth startup;

Apply Now

What We're Building

Opencare is on a mission to untangle healthcare. We believe that preventive care is the best path to optimal health, so we work hard to make the patient experience as transparent, convenient, and comfortable as possible. Today, we are focused on connecting patients to exceptional dental care, which means only recommending the top 10% of dentists in the city. At every step of the patient journey - from personalizing the initial search, to making it effortless to book appointments online, to ensuring the actual visit is as enjoyable as possible - we make sure patients are properly cared for throughout the entire process.

We are:
+ The fastest growing healthcare discovery platform in North America, with over 140,000 healthcare providers.
+ Founded by serial entrepreneurs who have built and sold multiple companies.
+ A team that puts culture first: https://www.opencare.com/culture/
+ Funded by top-tier US VC firms and angels (Formation 8, ffVC, Real Ventures, Collaborative Fund, and more)

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Other Jobs at Opencare

Opencare Team

Nikolai Bratkovski
CEO & Founder of @Opencare. Marketplaces & healthcare expert. Founded & exited @SIMMS (diagnostic SaaS) & @CardioTrust (cardiac clinics).
Cameron Howieson
Co-Founder & CTO @Opencare
Francois Mathieu
Head of Customer Acquisition at Opencare
David Connolly
Full Stack Developer and Product Manager with experience in BtoB & BtoC across multiple verticals and startup to mid-size companies.
Nour Chatti
Customer Success Rep at Opencare, former head of Customer Service at Foodora Canada. Leadership + Presentation Skills. Went to University of Toronto
See More

Have Questions? Ask Us Anything

What are some of the toughest engineering problems Opencare is facing now?
Building a scalable architecture for a rapidly growing user base, while creating beautiful, high-quality software that delights our customers
Nikolai Bratkovski
Founder at Opencare
How many people are you hiring in the next year?
15
Nikolai Bratkovski
Founder at Opencare
What makes Opencare a unique place to work at?
+ Individual accountability and ownership + Work with an experienced team of senior developers on hard problems + Push to production multiple times per day + Latest apple hardware and thunderbolt display + Modern technology stack + Equity options + Full health benefits + Conferences and training + Unlimited vacations & sick days + Healthy snack bar and beer-stocked fridge + Fun team environment + Great downtown location + Silicon Valley advisors + Latest product & engineering methodologies
Nikolai Bratkovski
Founder at Opencare