Houzz for weddings, already as popular as Martha Stewart.
We connect inspiration with action, sourcing images from 40,000+ local vendors, top tier brands (like Tiny Prints, Blue Nile), and retailers where a bride can plan, book, or buy the things that inspire her most.
Our image database has the metadata that makes content+commerce model work.
Good-bye banner ads and vendor listings. Advertisers can finally connect with customers natively, through the images brides want to see anyway.
Traditional media is primarily a push experience, with high content creation costs. UGC is cheap, but often lacks quality. OneWed leverages local vendors, products companies, and online retailers to create high quality, curated content, then actually gets paid to post it. Ads as content - and it's what the bridal consumer wants.
The founders all previously built a company together, have clear roles, and work very effectively together, creating 100% team uptime.
We've been in the wedding market for a few years now, providing invaluable customer development experience. We're not making a guess about what people want at the macro level, we're just trying to build what they want beautiful and fast enough to take the whole market quickly (plenty of learning left about micro elements of the product though!)
No StageNov 15, 2012Unknown