I like to take statistical models from academia and apply them to the business world, including automating various processes. I also like to educate clients on what they're gaining from advanced statistics, using language they understand.
I got a partnership for our company with SAS Software (www.sas.com), becoming the only partner in Seattle and one of only eight in the Pacific Northwest.
I co-chaired the 2009 Pacific Northwest SAS Users Group conference (www.pnwsug.org), started the Puget Sound SAS Users Group (www.pugsug.org) and am on the steering committees of the Vancouver SAS Users Group (www.vansug.ca) and the newly-formed Insurance and Finance SAS Users Group (www.ifsug.org).
I've written over 20 technical consulting reports for 9 organizations (www.nderby.org/consulting).
I've given over 50 SAS presentations in the US and Canada, writing 12 papers and getting six awards (see www.nderby.org/publications).
I taught probability at the University of Washington and taught 3 SAS seminars at numerous conferences (www.nderby.org/teaching)
We primarily serve mid-sized financial institutions who need analytics but typically can't get them because of resource issues (e.g., buying expensive software, hiring experienced statisticians/programmers). Our secondary target market is retail.