Marketing & Community
2014 - Present (over 5 years)
Leads the marketing and community-building efforts for HandUp, direct giving to homeless neighbors, raising awareness and empathy for poverty across the US. Responsible for...more national growth of nonprofit partner and donor base, go-to-market strategy for new products, social media, press outreach, email marketing, sales enablement, content, and events.
Senior Manager of Community | Twilio.org
2011 - 2014 (almost 3 years)
Built and led the Community Marketing team focused on nurturing and growing the global Twilio customer base. My team was responsible for managing key community partnerships,...more online engagement via social platforms, case studies and customer stories, and representing customer voice to product and engineering.
Led the strategic and tactical execution of public relations strategy for multiple accounts. Responsible for developing go-to-market PR strategy, maintaining key business...more and technology press relations, analyst relationships, influencer outreach, executive visibility programs, messaging and brand positioning, social media programs and event-specific public relations support.
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