We are leveraging the transition in ecommerce from a "push" driven system to a "pull" driven one.
We're a platform, enabling shoppers across the world to find the products which they ALREADY want or need.
But we're also a service.
1. We partner with ecommerce companies to flatten their costs for acquiring new customers because this is their major pain point and what a successful "pull" from "push" transition solves.
(Why Some Elite Investors Have Avoided Ecommerce - But That May Be Changing
2. We partner with content companies to dramatically increase their revenues because the pain point for content companies online is monetization.
While this startup is a transformative and disruptive idea, it is not intended to be an Amazon killer (that would be beyond stupid). Combining PROVEN elements in NOVEL ways, if successful Media 2.0 will be a unicorn company and contribute significantly to the future of ecommerce.
Disruptive companies such as Uber and Airbnb create massively more efficient business models which optimize supply and demand pairings in a ruthless ROI manner.
We do something of this sort in Ecommerce to leverage marketplace and network effects.
We also have non-obvious barriers to entry (simplicity of concept masks expertise of execution).
While we operate primarily algorithmically (e.g. personalization, notification and much more), we do employ a hybrid model which incorporates also human elements as well (including community/social) - leading to an INTEGRATED experience as opposed to fragmented or piecemeal.
The technology combined with the human element is the background layer that seamlessly produces a continually learning "smart assistant" platform experience that leads you to the things you already wanted or needed to buy -- including in an anticipatory manner sometimes even before you recognized it (MEETS and EXPANDS your buying universe).
The Problem: Unless you're Amazon or eBay, ecommerce players have a difficult time being found by those ready to buy.
While it is famously said that "time is money", in ecommerce "timing and accessibility is money" - how will you sell if they can't find you or can't find you quickly enough?
The Solution: We've solved that through our informational ecommerce model - which is, in the simplest terms, just a fancy way of saying the successful pairing of content with ecommerce.
Why we're doing this
The next generation of ecommerce is evolving from a "push" to "pull" framework, and we intend to be in a leadership position on this - easing the pain points of shoppers (platform) and ecommerce and content companies (service).
Most impressive accomplishment
Tell us why you're building this business, and why you're the right
person to do it.