Founder and Chief Strategist
2011 - Present (over 8 years)
We are a small trading education company with a big mission – to help all our members become consistent and profitable traders so they can realize their dreams. We teach trading...more in a simple and practical way that achieves winning results. You won’t get economic theories, complex algorithms, or hindsight analysis. What you do get are real-time trading ideas from our founder and professional trader Matt Choi.
Bought a struggling dealership, turned it around, and sold it for over multiple 7-figures. Built a state-of-the-art facility, doubled sales and profit, and maintained the...more highest level of customer satisfaction. Chief motivator for my staff, but still couldn't rebuilt an engine after 7 years in the car business.
Served as the building's maintenance guy, renovation consultant, budgeting guru, complaint officer, and social ambassador. Kept the building running smoothly and all residents...more feeling good about their homes. Worked closely with property management company to negotiate the best contracts for our home owners. Developed and executed annual operating budgets of over $1M without deficit, and still was able to afford a few parties for residents each year!
Reduced distribution costs by 12% on a $30 Million budget despite an 8% increase in cargo volume. Implemented value proposition initiatives that resulted in $1.2M new sales...more and $500K cost reduction. Questioned by senior executive about rising oil prices and why I couldn't control fuel surcharges. Decided the politics of the corporate world wasn't for me anymore.
Matt Choi is the founder of Certus Trading, a trading education company that specializes in trading stocks, ETFs, options, commodity and financial futures, and FOREX. A professional trader, Matt is also the co-author of The Winning Way, an Amazon best-seller.
In addition to leading Certus Trading, Matt Choi is the co-author of The Winning Way, a best seller on Amazon that highlights the importance of a winning mindset in successful trading and provides strategies to achieve this mindset.