There are few investors in the Bay Area which can provide real value-add in terms of knowledge, industry trends and introductions with respect to branding, marketing and the advertising industry as a whole. It is not unusual for a start-up to have new technology that can make advertising more effective. But without a clear understanding about buyer's thinking, customer needs and/or a trusted introduction a lot of floundering can result, which negates one of a start-ups key advantages -- speed & flexibility. Mark is a down-to-earth person who is acutely aware of the current state of affairs and the trends in both the advertising world and the start-up world and he has proven himself as someone who is willing to invest time and effort to really help out. Highly recommended.
Founder @Retailigence, Founder Real-Time Tech Asia, CEO: ExecutiveSuite (NASDAQ CDC Software subsidiary), Co-Founder: Adexa Asia (SCM Software), Exec MBA
It's always a pleasure working with experienced and strong entrepreneurs because they know how to build great companies and efficiently utilize all the resources at their disposal. Mark is one such founder. I'm privileged to be working with him on Kite and to be one of the resources that will help him build another great company.