Founder, Founder & CEO
2012 - 2013 (almost 2 years)
Perkylane was a startup focused on modernizing the world of employee benefits by using a cloud-based app to connect organizations and their employees with popular local vendors...more offering the wide range of perks at pre-negotiated corporate rates. The software-as-a-service-based (SaaS) platform provided an easy way to reward employees and tools to increase employee engagement, collaboration, and overall productivity.
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What I Do
I've been fortunate to build & see scale at both Consumer & Enterprise companies. Spent most of my time working with young growth stage startups, leading their marketing or sales / business development efforts. I've also been a failed startup founder, which was a great learning curve personally.
Responsible for developing and executing OnePlus’ marketing and communications strategy to support continued business growth and brand awareness in India. In this role, Karan oversaw all aspects of consumer marketing, hiring and building out an award-winning digital marketing team, and managing OnePlus’ brand building, advertising, media, PR, field marketing, strategic partnerships, and social media efforts.
Built Flipkart’s B2B business from ground-up to a $100 million dollars in annual sales, and managed a team of 75+ people in sales & marketing.
Recently, Internet & Mobile Association of India (IAMAI) awarded 'Digital Marketer of the Year' award to Karan.