• Shoelace is an artificial intelligence retargeting assistant for Shopify merchants; ranked Top 3 in San Francisco's 500 Startups' global venture fund • Perform customer...more intelligence analyses to improve campaign optimizations and reduce churn rates • Work in a rotation of roles including business operations, customer success, and data analytics
• Work with a team of eight executives to run Western's largest business organization with 500+ members • Spearhead the planning and execution of events, conferences, and...more competitions focused on career development, industry exposure, and networking • Manage and foster relationships with sponsors, industry professionals, and alumni in financial services, consulting, and marketing • Firms worked with include Scotia, BMO, McKinsey • Placed 3rd at the Scotia Wealth Management Stock Pitch 2017
Director of Business Development
2016 - 2017 (7 months)
• Spearheaded growth opportunities for Western’s largest business-tech club by strategically allocating funds after acquiring $5,000+ through cold calling, sponsorship outreach,...more and database management to host the IBM Case Competition and Future View Conference.
• Led the finance department with projections, budgeting, issuance of shares, bookkeeping, inventory control, dividend distribution, and tracking of cash flows • Achieved...more a 253% ROI and $8,000+ in revenues within five months of operation • Secured corporate sponsorship from Deloitte, Sun Life Financial, Tridel, Blackberry, Loblaws • Featured in two GTA newspapers, front page article on BuzzFeed Canada, and Goodnet • Won VP of Finance of the Year and Company of the Year in central Ontario
I led a company of 35 to exceed revenue goals of $8,000 within 5 months and generate a 253% ROI. A large contribution of these sales were from securing corporate sponsors including Sun Life Financial, Blackberry and Tridel, whom I gave formal sales pitches to. Following the success my company received, we were featured in CBC News, Buzzfeed News Canada, and in two newspapers in the GTA.