Heyzap is redesigning mobile advertising from the ground up aiming to bring automation and transparency to the mobile ad ecosystem.
In doing so, Heyzap is building a mobile app developer platform including Mediation, Direct Deals, Cross Promotion, SDK and API monitoring tools. Heyzap mediates rewarded video, interstitials, banners and other formats. We also app makers to acquire users using advanced targeting (e.g. app targeting) for performance (CPI) campaigns and track ROI. Heyzap is open to all mobile apps on iOS, Android and Amazon Fire.
Heyzap Mediation specifically gives thousands of developers the power to dynamically test mobile ad networks against each other, and automatically deploys different networks to maximize revenue. With our Mediation Insights tool, app developers benefit from true performance metrics that enable them to make country and network-specific decisions at a single glance.