We are building the first Mobile Data Marketplace for Latin America.
We will help Mobile App publishers to extract user data in a secure and ethical manner - completely anonymized. Hexagon will then organize and segment the data in a way that can be commercialized in the Ad Industry.
Moving forward we will be able to do this not only with mobile apps, but also with Smart TVs, Set Top Boxes,… · More Offline Data and Machine data to name a few.
Having all this data in one place will enable us to create models and use machine learning algorithms to understand behaviors, interests and buying moments.