Fred McIntyre is CEO of awe.sm - leading platform for measuring & optimizing the ROI of social media. McIntyre recently completed the sale of awe.sm to Unified Social after re-positioning the company, raising capital and running the process that led to awe.sm's successful exit in 12 months.
McIntyre has built his career working as a Senior Executive at CBS, AOL, Last.fm, Winamp, Spinner.com, VIBE & SPIN. McIntyre is also currently an active Advisor to Unified Social, Tout & SoundHound. McIntyre's work draws on his functional expertise in Business Development & Sales, Strategy, Operations, Product and General Management, along with his domain experience in marketing technologies, SaaS businesses, social media, search, mobile applications, content discovery, editorial curation, social recommendations, interactive publishing and audience development. McIntyre has done pioneering work in digital content distribution that has helped create and expand the markets for licensed music and video services. McIntyre is a graduate of Duke University.