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Skylanders for older nerds

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Location
Company size
1-10 people
Company type
Startup
Markets
Video GamesMobile GamesAugmented RealityToys
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Ether Drift careers

Skylanders for older nerds
Ether Drift creates augmented reality designer toys that exist as both a physical figure and a digitally animated character. Customers who buy an Ether Drift figure unlock the digital version of the character in games and apps.

This allows game players to own a physical representation of virtual goods, monetizing the obsessive collecting nature of core game fans.

To do this, we've developed an efficient production process for creating digital sculpts that can be physically manufactured and turned into animated game characters.
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