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    Edwin Philogene

    Edwin Philogene

    Brand marketing, biz dev + insights leader in high growth ventures. Sales mktg. + strategy lead @Tumblr, VP @BBDO, Mktg @SiriusXM and @Bond, Wharton + Cornell

    Marketing United States The Wharton School, U...
    edwinphilogene.com
    218 Connections
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    Experience
    Join me at Steer!
    2 Open Positions · $30k–$120k/yr
    View Jobs
    Bond
    Bond
    Head of Marketing 2017 - 2018 (about 1 year)
    Tumblr
    Exit
    Tumblr
    Director of Sales Marketing / Global Lead, Sales Strategy and Insights 2012 - 2016 (almost 4 years)
    BBDO
    BBDO
    Vice President, Director, Business Planning and Digital Strategy 2009 - 2012 (almost 3 years)
    eBay
    eBay
    MBA Summer Intern, Consumer Insights 2008 (2 months)
    Sirius Satellite Radio
    Sirius Satellite Radio
    Manager, OEM Marketing Programs 2002 - 2007 (about 5 years)
    AOL
    AOL
    Consultant, Mobile Content Strategy 2002 (3 months)
    Ericsson
    Ericsson
    Manager, Product Marketing 2000 - 2001 (9 months)
    Steer
    Steer
    Employee
    Founder
     
    Employee
    AOL, eBay, Tumblr, BBDO, Sirius Satellite Radio, Steer, Ericsson, Bond
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
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    Acquired
     
     
    Education
     
    About
    Achievements

    Hired as Tumblr’s first marketing leader to define and manage company’s B2B sales marketing activity, overall go-to-market plan and research portfolio for agency and Fortune 500 audiences.

    Established and led digital innovation and thought leadership practice for creative advertising agency network BBDO.

    Served as the OEM marketing leader for media broadcaster Sirius Satellite Radio. Directly supervised the execution of integrated marketing programs responsible for acquisition of over one million auto subscribers.

    Consulted AOL on introduction of mobile content products.

    Led global product marketing team for telecom equipment leader Ericsson responsible for sourcing and commercialization of advanced mobile entertainment applications.

    Coordinated an integrated advertising agency pitch that won Tommy Hilfiger’s national advertising account and subsequently served as account lead responsible for managing the apparel maker’s entire integrated above-the-line advertising plan.

    Describe the most impressive thing you've done.
    Skills
    Advertising Brand Management Business Analysis Business Development Entertainment Market Research Marketing Management Product Marketing Project Management Sales Training Mobile Sales and Marketing Sales/Marketing and Strategic Partnerships Business Strategy
    Locations
    San Francisco Bay Area New York City San Francisco
    Markets
    Consumer Internet Enterprise Software Mobile
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