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Invest with Ed Roman
$991K
Syndicate Following
$230K ($5K)
Typical Investments
10
Deals Last 12 Months
Note from Ed

I've had many investors ask me how to get into my deals. With syndicates, you can now gain access to my proprietary dealflow automatically. You can sever your relationship with me and stop backing at any time, and not invest in any deal for any reason. Backing me gives you a guaranteed allocation so you don't miss out on deals. I'm doing this to help give me negotiation leverage on deal terms for startups, and to bring value-added co-investors into my deals.

I'm only interested in investing in startups that have venture-class returns, rather than startups that raise a Seed, then a Bridge, then nothing. So most of my deals are done alongside seed funds and VCs, to help provide sufficient runway for the startup, to provide follow-on capital for future rounds, to confirm it's venture-class with an actual check, and to have help to watch the deal. In the case where a startup is too early for VCs or funds, I'll validate that they're interested in a future round prior to syndication during diligence.

I'm very selective and turn-down 98% of the dealflow that I see (even venture-led deals, since often times difference of opinion, rather than FOMO, is what creates outsized returns in venture). My sector focus is generally B2B SaaS and marketplaces, but I'll occasionally drift for an amazing team chasing a big market. I'm a stage-agnostic investor. What I care about is that the startup has long-term defensibility at-scale, ideally with strong network effects or high switching costs, and can produce outsized returns. I am not trying to go for small exits or quick wins, since that strategy rarely works for investors (small exits favor entrepreneurs, not investors).

Please note: Angel investing is risky. Whenever you make an angel investment, you should always do so with money that you don't need, since most investments fail. You should also assume that exits can take 7-10 years. Please read the Angel Investing FAQ I wrote (see my profile page) to learn more from my experiences as an angel investor.

Dealflow

I've been an angel investor for over 5 years, and have been fortunate enough to invest or advise some great startups. The deals I invest in come from a referral network of other entrepreneurs I've helped, through paying-it-forward with them by mentoring at incubators, helping startups fundraise, as well as advising CEOs. I also collaborate with VCs, who both use me for advice on their deals, as well as send me dealflow, and protect my angel deals by co-investing with me. I've helped raise millions for startups over the past few years and have a strong relationships with other co-investors. I look for startups with traction, a strong team, in a big market.

Here are some of the startups I've invested in or advised:

• AngelList [platform for startups]: http://angel.co Raised Seed, Series A, Series B, operational and growing

• Canva [Disrupting Adobe Photoshop]: http://www.canva.com, Raised Seed, Series A, operational and growing

• ScriptDash [Disrupting Walgreens]: http://www.scriptdash.com, Raised Series A

• Protectwise [Enterprise Security for Internal Networks]: http://www.protectwise.com, Raised Series B

• Joyrun [P2P Delivery Network]: http://www.joyrun.com, Raised Series A

• Molekule [Disrupting Air Purification]: http://www.molekule.com, Raised Seed, operational and growing

• PreNav [Drone Inspections for Wireless Cell Towers]: http://www.prenav.com, Raised Seed, Series A

• Crowdcast [Virtual event platform]: http://www.crowdcast.io, Raised Seed, operational and growing

• Weave [SMB communications platform]: http://www.getweave.co, Series B

• ScaleArc [Enterprise-class database proxy]: http://www.scalearc.com, Series C

• Nav.com [Credit Karma for SMBs]: http://www.nav.com, Series B

• MagicBus [Transportation network], http://www.magicbus.io, raised Seed prior to them joining YCombinator, growing and operational

• KindlyCare [Marketplace for In-Home Care for Aging Relatives] http://www.kindlycare.com Raised Seed, growing and operational

• UMake [Disrupting 3d Modeling] http://www.umake.xyz Raised Seed, Series A, growing and operational

• Boxc [International shipment logistics]: http://www.boxc.com Raised Seed, operational and growing

• PickCrew [marketplace for quality tech talent projects]: http://www.pickcrew.com Raised Seed, operational and growing

• OwnLocal [Transforming newspaper industry through mobile/web technology]: http://www.ownLocal.com, operational and growing

• KeepStream [curated tweets] -- http://keepstream.com/ Acquired by InfoChimps.

• Simple Honey [Travel Bookings]: http://finance.yahoo.com/news/simplehoney-acquired... Acquired by Ripple Labs

• Precog [Big data]: http://www.precog.com Acquired by SlamData

• Webify Solutions: http://www-01.ibm.com/software/integration/wbsf/ Acquired by IBM

• Sauce Labs [testing for websites]: http://www.saucelabs.com Raised Seed, Series A, Series B, Series C, growing and operational

• Contactually [Helps you stay in touch with your network]: http://www.contactually.com Raised Seed, Series A, growing and operational

• Luxe Valet [marketplace for parking attendants]: http://www.luxevalet.com Raised Seed, Series A, Series B, growing and operational

• Seamless Planet [API for travel experiences]: http://www.seamlessplanet.com Advisory round, growing and operational

• NodeSource [Node.js Enterprise Software] http://www.nodesource.com Raised Seed, Series A, growing and operational

• Holidog [European Pet Marketplace] http://www.holidog.com, growing and operational

• HackHands [Uber for Programmers] http://www.hackhands.com Raised Seed, Acquired by Pluralsight

Ed's an awesome investor and advisor. He really digs into the model to understand what he's talking about and draws from his experiences to help entrepreneurs see their business from a different perspective.
Exactly the kind of Angel Investor you want: not to pushy, doesn't require a lot of management and time, but always ready to use his experience to help take the company to the next level.
Investments
Exit
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Acquired by Pluralsight in 2015
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Syndicated
Private investments may not be included yet.
All deals on AngelList default to private. Learn More »
Backers
Karl Mehta
Angel
Serial Entrepreneur + Angel Investor. Partner @Menlo Ventures. Previously: Founder/CEO @PlaySpan (acq. @Visa), Presidential Innovation Fellow @The White House
Saad AlSogair
Angel
Investing in what matters, not in what's predictable. Over 200 investments on @AngelList Executive Manager @Elite Derma Care.
Phil Nadel
Angel
Co-Founder, Barbara Corcoran Venture Partners. Founded Florida Asset Financing Corp. in 1990. Founded Gulfstream Internet in 1999. Funders Club Angel Panel.
Sundeep Ahuja
Angel
16 Syndicates incl @Mosaic @Change.org; CoFounder @Richrelevance; helped launch @Kiva; Investor @Goodreads @Counsyl; Advisor @Indiegogo; BS CS Stanford
Scott and Cyan Banister
Angel
Seed investors; Founder @IronPort @Topsy; Board Member @PayPal @Postmates
Robb Kunz
Angel
Founder/CEO @BoomStartup; Active Angel Invested in 100+ Startups. @500 Startups Mentor. Founder @Ventureblue Capital. Runs $6M Angel Fund. Invests in NewSpace
Jim Young
Angel
Founder HotOrNot, i/o ventures. Ph.D Berkeley EECS.
References
Ed's an awesome investor and advisor. He really digs into the model to understand what he's talking about and draws from his experiences to help entrepreneurs see their business from a different perspective.
Super smart, well-connected, and eager to go above and beyond the call of duty to help startups succeed. Ed is one of my best resources -- if you get the chance to work with him, jump at it!
Exactly the kind of Angel Investor you want: not to pushy, doesn't require a lot of management and time, but always ready to use his experience to help take the company to the next level.
Ed has been very helpful, spent quality time to
Understand our business. He's honest and cares for others to succeed!
SUPER glad to have Ed as our advisor!
Jennifer Rasiah
For Ed Roman's work with Givesurance
Ed provides clear, common-sense feedback on all aspects of the business & product. His network and knowledge of the SF/SV scene is also vast. We're very happy to have him on board...
Derek Skaletsky
For Ed Roman's work with Knowtify.io
Ed is an extremely balanced leader who has strong technical chops, excellent interpersonal communication skills and rock solid growth and customer acquisition behaviors.
Ed spent quality time with me and my team and he cares a lot about our business. He is very smart and helpful. He is always available for a call and whenever we have questions he answers them very quickly. We are very happy to have him helping us grow our business. He has a positive attitude and...more
Ed is a thoughtful, insightful, and extremely helpful investor + advisor. Class act all around. Very happy to have the chance to work with him!
Ed Roman has been a wonderful mentor for Nommery. He's shared insightful advice on building successful teams, accelerating growth, and raising capital. Ed is also a top-notch connector of awesome people. His support is invaluable.
Melisa Lin
For Ed Roman's work with Nommery
Ed is a very self-aware entrepreneur, engineer, and investor. He was instantly able to grasp the value of our business and articulate what the future looks like for us. From his operational experience, network, and investments he has a wealth of resources. He began helping from day 1.
Ed's syndicate write-ups are the most thorough I've seen, enabling me to quickly invest.
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