Diamond Candles has made their business putting rings (worth $10, $100, $1000 or $5000) inside of candles. Their business is very big but there was always a big issue in that some people would get rings that didn't fit, styles they didn't like or they would have no idea how much the ring was worth . ...more This is how Ring Reveal was created.
Instead of having some ambiguous ring, customers get a code in their candle (along with a $10 ring) and then can go to diamondcandles.com/reveal to reveal if they won. The neat part about this page is that we prompt the user to use their webcam to record their reaction of how much they won. All of the winners videos are saved and are viewable on diamondcandles.com/reveal/reactions.