Coupay aims to monetize users of social networks.
Using existing eCommerce conversion methods like coupons, cashback or comparison, Coupay rewards its members if they share on a social network and a sale occurs. On average 5% of the transaction sale price.
The opportunities Coupay is solving is having all the great deals on the net on one platform, rather than multiple sites like coupons or comparison. And rewarding users for THEIR social equity if a sale occurs, referrals are 10-20x higher from a trusted source, giving access to a new channel to purchase for retailers, driving sales further.
The platform is great for influences, and provides retailers a way to reward their brand champions.
Coupay currently has over 2000 retailers on our platform, with names like Nordstrom, Saks Fifth Avenue, Macy's, DKNY, Bloomingdale's, 1800 Flowers, Charles Tyrwhitt and many more.
Coupay has developed a world first platform where users can earn cashback even without purchasing. Users can share products from a catalog of over 16 million products and share on multiple social networks like Facebook, Twitter, Pinterest or their own blog/website
If sale occurs Coupay passes the cashback rate offered on from that retailer to the user that shared. Our strong reporting system keeps track of all purchase activity refereed from all social networks.
On top of that there is no limit of sharing or re-sharing links which creates a long sales chain.
Coupay has created an easy to use, one stop shop where customers can compare millions of products, use coupons and get cashback all from one platform.
Coupay's founders have known and worked together for close to 3 years.
Coupay has world wide potential, with the ability to focus on local users by leveraging off existing, established, known local retailers and brands, plus
Coupay will monetize a new and exciting channel to purchase by combining proven methods already being used by consumers, plus
By a founding team that has experience, drive, determination and expertise to reach the companies goals.
Social equity in our view is one of the biggest untapped resources on the planet. Referrals from trusted sources are 10-20x higher than standard advertising. Unless your an A grade celebrity, users of social networks have not been able to be rewarded for their social equity.
Why not reward normal users for that share or post, and open up a new sales channel to purchase for retailers. Coupay has achieved this with it's unique world first platform.
Lucas started his first online venture in 2010, founding electronics and appliances retailer, OHKI. Raising over AUD$1.6m OHKI quickly gained a foot hold in a competitive market. It was later sold in Oct 2012 to an ASX listed company.
Prior to OHKI, Lucas owned a successful Corporate Advisory firm for over the 4 years, of which it was then sold to in 2010.
Lucas gained valuable sale and corporate skills in a number of roles at Singtel Optus between 1995 and 2001.
Hemang brings excellent Ecommerce and technical skills to Coupay.
After completing his Engineering Degree in India, Hemang secured a role at F-Secure Antivirus. Following that, he moved to Australia in 2009 and started a technical role at Tyagi , at the time Australia's second largest direct to consumer TV retailer.
Hemang’s team management and technical skills were further enhanced after being headhunted for the role of Vice President IT at OHKI.