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We provide talent management and Strategic HR services

Offline Marketing and Events Manager

₹4L – ₹4.5L
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The Offline Marketing Managers role is to develop and drive the strategy of offline marketing for the brand whilst ensuring activity is in line with online marketing. Activity aimed at driving brand awareness and maximising sales with our own customer databases whilst also attracting new customers. 
• Ideate and execute key seasonal campaigns, events, exhibitions and other offline marketing activities.
• Attract new customers using existing creative assets.
• Identify market segments and new channels to target using customer data. 
• Review each piece of marketing activity with results used to shape best practices and future marketing plans. 
• Oversee the offline retention strategy with the aim of driving up frequency of shop and spends. 
• Seek new markets and opportunities. 
• Work with and support the sales team with key events. 
• Work closely with the online team to ensure effective roll out of multi-channel campaigns.
• Work closely with the creative team to review and optimise assets. 
• Work with the main teams to identify and realise cross channel/customer opportunities.

SKILL REQUIRED

The ideal candidate is a creative problem-solver that will turn any challenge into an opportunity and is comfortable working with several moving pieces at once.

• 2+ years of experience in similar role.
• Ability to identify new and responsive audiences and build brand awareness. 
• Self starter with strong organisational skills and the ability to work to tight deadlines. 
• Stakeholder experience in planning and coordinating across internal departments.
• Strong integrity and maturity to exercise confidentiality
• Understanding of the food and food retail sector a plus, but not a necessity
• Willingness to hustle and work in a nimble but fast paced young organisation

YourHR at a glance

We provide talent management and Strategic HR services

YourHR focuses on Startups and B2 B Market – Sme’S Specifically . Their company has offices in New Delhi. They have a small team that's between 1-10 employees.

You can view their website at http://www.yourhr.in

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