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Sleep focused brand

Category Manager

₹4L – ₹7L
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Job Description – Category Manager

About Wink & Nod

Wink & Nod wants to build a customer-centric and trendy brand that can bring a breath of freshness to the sleep industry. Our goal is to provide amazing products to consumers that can help with their sleep and overall well-being. We want to solve 3 key pain points – poor sleep products buying experience, lack of world-class innovative products and prohibitively high product prices that prevent people from buying good reasonably priced sleep products. Our company is run by seasoned professionals with backgrounds in investment banking, consulting and venture capital, and come from top tier educational institutes such as Chicago Booth, IIM Calcutta, IIM Ahmedabad, IIM Lucknow, Carnegie Mellon, IIT Kanpur, IIT Kharagpur and IIT Madras.
We are looking for someone to support and work directly with the Chief Product Officer. The product & innovation team focuses on identifying and launching new products and offerings that fits with overall Wink & Nod strategy and product roadmap. You will work with various Wink & Nod teams including finance, sales, operations & marketing to finalize products that will be added to the portfolio and then manage their launch across various channels and platforms.

Position: Category Manager

Openings: 1

Location: Pune

Key Deliverables
● Identify new products to add to Wink & Nod product portfolio
● Assess enhancements and upgrades to existing product portfolio
● Build business cases and conduct financial analysis to finalize pricing and positioning of new products
● Identify sourcing opportunities for existing and new products and build relationship with both domestic and international suppliers
● Work with design and marketing team to finalize the packaging, design and specifications of new products
● Conduct price negotiations with suppliers
● Work with tech and operations team to build front-end and launch products across website and other sales channels
● Conceptualize launch campaign for new products and track performance

You would be leading innovation projects end-to-end working cross functionally across product development, IT, marketing and operations functions. The objective is to identify the right priorities and execute with pace with an intent to go to market.
Responsibilities
● Interpret business strategy and propose innovative solutions supporting strategy implementation
● Lead key product and process innovation projects end-to-end
● Work with multiple stakeholders across manufacturing, IT, marketing and operations teams for project management at each stage
● Research and scout for emerging opportunities for product development and process improvement
● Evaluate portfolio strategy and innovation pipeline to assist in key decisions and go-to-market process
● Define and manage customer research for existing portfolio as well as NPD projects

General attributes
● Strong analytical skills
● Cross functional stakeholder and project management
● Ability to work in an unstructured environment and adaptable to change
● Customer centric thinking and good eye for aesthetics and design
● Excellent communication, PPT and excel modelling skills
● Ability to work methodically and meet deadlines
● Vendor management and procurement experience is a plus
● Prior experience in marketing/research/innovation teams is a plus

Wink & Nod at a glance

Sleep focused brand

Wink & Nod focuses on E-Commerce, Retail, Fashion, and Furniture. Their company has offices in Pune. They have a small team that's between 11-50 employees.

You can view their website at https://winknod.com/

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