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Curating independent boutiques online

Curating independent boutiques online

Trouva’s mission is to unite the UK’s best independent boutiques with the millions of people across the world who are looking for their next unique find. There are thousands of small independent boutiques with beautiful product selections spread out across the physical world, but discovering and purchasing these products can be notoriously difficult for consumers.

At Trouva we provide these independent boutiques with the technology required to thrive online, as well as connecting them with a community of people who desire beautiful products. As TechCrunch put it, we allow store owners focus on what they do best: having beautiful offline experiences and selecting the right products for their customer base.

Glen Walker

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Alex Loizou

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Co-founder @Trouva, passionate about tech, product & culture. @Forbes 30 under 30 Consumer Technology 2016
Founder @Trouva. Former Private Equity investor @BC Partners, previously @OC&C Strategy Consultants . Studied @University of Cambridge.

Maxim Berglund

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Founder @Trouva. Worked @BC Partners and @Goldman Sachs Principal Investment Area.
Total raised


Funded over

2 rounds

Latest round

Seed (Oct 2015)

Product Designer

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Full-stack Engineer

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