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Best Loyalty Solution

Head of Campaigns

$12k – $24k • No equity
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Responsibilities:

Work closely with other stakeholders (paid marketing, partnerships, community, social media, CRM, customer service) to develop effective strategies for new customer acquisition and user engagement through marketing campaigns.
End-to-end planning, development, implementation and coordination of marketing ideas.
Negotiate local media buying deals to complement with regional online marketing effort.
Collaborate with new as well as existing merchants and brands for tactical campaign strategies to drive their key deliverables (traffic, orders, GMV uplift).
Make data-driven decisions utilizing internal tools, to measure channel or campaign effectiveness.
Responsible to ensure a smooth running of merchant and marketing operations, from assisting with merchant tracking integration, driving new technology initiatives to delivering campaign rewards

Requirements

3+ years of working experience and a proven track record of hitting KPIs and driving success in organisations.
Prior experience in a marketing related role in eCommerce is a plus.
Strong understanding of the India landscape and consumer trends.
Excellent analytical skills, with the ability to derive actionable insights from research and data.
A natural team player with strong interpersonal skills.
Passionate, hard-working and a self-starter with a sense of urgency.
Ability to project manage and multitask at scale, in a dynamic and detail-oriented environment.
Strong work ethic and performance abilities to thrive in a fast-paced environment.

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