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Realtime Consumer Insights

Realtime Consumer Insights

Tiinkk is a network for brands to connect with their consumers to capture consumer opinions and insights in real time. We allow brands to create all market research question types, including split A/B photo/video/song/GIF, visual multiple choice, ratings, likert scales and text based posts to test new & existing products/designs/services/campaigns etc. As users vote, we capture their age/location/gender/global demographics (+stacks more) and feed it back to the brand in real time to allow them to make faster, better marketing and product decisions. When users vote they are incentivised in two ways. 1) Intrinsically, as they can now influence their favorite companies on products that they actually want, and 2) Extrinsically, as they receive brand points for their opinions and feedback which they can use for brand discounts. Our aim is to enable brands to capture real-time quantitative insight into their consumers through a fun and social environment.

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Beng Comp. Sc, Imperial College, Ma in Corp. Finance, Bocconi, worked at Barcap, owns FF&E mgmt co. for luxury interior design projects, owner Villas of Croatia

Joshua Winterton

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Founder & CEO @Tiinkk. 1st software startup out of school. Creativity and product innovation are my passions.
Valuation

$1.2M

Funded over

1 round

Latest round

Seed (Jul 2013)