Avatar for Thinker-Tinker (Techstars Comcast '18)

Tangible Tech Products for Young Creative Minds

Marketing Lead (e-commerce)

$35k – $45k • 0.5% – 2.0%
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*Company mission*

Thinker-Tinker creates a character-based learning platform with a full educational app library, that can transform any character into an interactive plush companion that parents feel comfortable putting into their kids' hands. The tactile feedback of the smart toy coupled with the replayability of the apps creates a sticky, enduring experience for children 2-7.

Next year we are working on our own IP characters and a couple of licensed characters from a renowned animation studio.

We embrace diversity and family needs. If you are also a parent with kids, don't hesitate to join us!

*Job description*

We are looking for an adventurous marketing lead to join us. You will be joining the founding team and will be hands-on on tasks that across all business operations.

- Manage the e-commerce store, including A/B testing.
- Create Content Strategy & Tactics to increase our brand awareness and demand generation in Facebook & Instagram
- Create and Publish Content on our social media channels
- Build digital outreach strategies, including influencers, media outlets, affiliate/partnership newsletters.
- Able to source and/or produce creative photography and video for social channels.
- Copywriting for blog posts, award submissions, and company announcements.
- Gather, summarize, and share product & customer experience feedback to inform product, engineering, and marketing strategies.

# Can start working remotely but will need to be in one of our office locations after the initial period.

*You are a good fit if...*

(1) Have created successful marketing campaigns for consumer products from the ground up.
(2) You are the most organized person you know. Self-driven, detail oriented and meets deadlines.
(3) You are able to confidently lead, motivate, and inspire others.
(4) Familiar with different go-to-market strategies.
(5) Hands-on knowledge of digital media tools – Digital photography, basic photo editing skills, knowledge of apps commonly used for creating social content; basic video creation/editing skills.
(6) 3+ years experience in social media & content marketing with digital outreach is a PLUS.


Meet your team

People you would work with in this role

Yuting Su

Avatar for Yuting Su
Founder and CEO of Thinker-Tinker. Good at product management, creative direction; innovator and maker of hybrid games. Forbes 30 Under 30 in Games 2017.

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