D2C Marketing Director

 (3+ years exp)
Published: 1 month ago
Avatar for The Last Gameboard

The Last Gameboard

Gameboard is hybrid digital & physical tabletop system. Play with anyone, anywhere

Job Location

Job Type

Full Time

Visa Sponsorship

Not Available

Relocation

Allowed

Hiring contact

Shail Mehta

The Role

Full-time (Denver Metro, but remote OK). Rate based on abilities/experience.

We are a venture capital backed, female and minority founded/led, start-up with an active employee stock option pool. Equity option grants are a part of every position. Come be a key part of bringing a new gaming platform to life on a team that loves creating and gaming!

The Role:

The Marketing Director is responsible for the strategy and oversight of high-growth marketing initiatives. They will lead the teams and strategy for paid and organic search, display advertising, paid and organic social, marketing automation, marketing operations, content marketing, influencer marketing, PR, messaging, and positioning.

What You'll Do:

Lead a team a three digital marketing and community professionals.Set Go-to-Market strategy across paid, organic, social, email and influencer marketing.Set Gameboard experience and event strategy and coordinate with event planners.Coordinate with PR firm to leverage all press.Live by the numbers (Revenue/CAC/Virality)

About you:

You are a creative thinker and strong problem-solverYou are strategic yet hands on; you inspire people and competently direct teamsYou have demonstrated excellence designing high-growth, customer-centric acquisition programsYou are comfortable with self directed and comfortable with ambiguity; have a can do attitude and are adaptable: willing to take on additional responsibilities as necessary and can be scrappy and resourcefulYou are comfortable with performance marketing metrics and love diving into complex data to draw conclusionsA minimum of 6 years of startup and D2C experience strongly preferred

Benefits

Medical, Dental and VisionFlexible Work ScheduleFlexible PTOStock Option Participation

About the Last Gameboard, Inc.

In 2018, avid tabletop gamers Shail Mehta and Tim Schukar had a vision for the future of tabletop gaming: 1) a commitment to building player and creator community 2) an obsession with great User Experience (UX) and 3) a fanatical focus on data security. It is through these lenses that Gameboard was forged - the worldʼs first "all you can play" tabletop gaming platform that blends physical, digital, private screen and augmented reality to modernize your gameplay.

More about The Last Gameboard

Founders

Rob Wyatt
Founder • 3 years
Boulder
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Tim Schukar
Founder • 3 years
Denver
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Shail Mehta
Founder • 3 years
Denver
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Go to team image

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