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The innovation of Nike with the imaginative spirit of Disney

The innovation of Nike with the imaginative spirit of Disney

We are a new company based in Silicon Valley and have used technical and high performance design to create a sneaker line specifically for children, to encourage, enhance, and enable tactical play. The inaugural rollout of Super Heroic features the TMBLR v1 sneaker, the first of a larger collection of products, which will include footwear, apparel and accessories – enhanced by content, technology and partnerships all pointed towards the goal of encouraging and enabling imaginative and interactive physical play.

Super Heroic was born under the philosophy of giving kids a new uniform for play, empowering each and every kid (and their parents) to unleash their inner superhero, showing families how to tap into the hidden powers of play. For more than fifty years, children’s playtime has been declining. Super Heroic aims to reverse this decline, one play day at a time, and creating collaborative and cross-cultural experiences through its League of Play events around the country.
Former Nike Design Exec. Jason Mayden is the CEO and Co-Founder of Super Heroic. We inspire children through imaginative and interactive physical play.
Total raised


Funded over

1 round

Latest round

Aug 2017

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